UX/UI
DESIGN
ER.

I'm Roderick Meijer,
a freelance UX & Ul Designer.
Hay St. is my company and it's from here that I create digital products that are useful, usable and valuable for your digital needs.
Hay Street logo
STARTED ON HAY ST.
WELLINGTON, NZ

USEFUL,
USABLE,
VALUABLE.

As a freelance UX/UI designer I create Useful, Usable and Valuable products. Creating digital products that work with and for the user and where possible, bring the in the element of fun!

UX Design
• Creating user stories
• Creating wireframes
• Rapid prototyping
• User research
• User testing
UI Design
• App designs
• Design System and style guides
• Responsive website designs
• Augmented Reality designs
• Digital out-of-home designs

PRO
JECTS.

Accell Group.
UX/UI Design for multi-country white-label e-commerce platform.
Lotus Cars.
Creating a premium customer experience
Shell Energy.
Launch of new energy provider on the dutch Energy market.
Ocean Outdoor.
Mixed reality experience on the street.
Simyo.
Design and user improvements for digital frontrunner.
Vattenfall.
Door-to-door sales via new tablet app.
Westfield Mall of the Netherlands.
Keep your distance during Covid.
Muziek gebouw aan 't IJ.
Augmented Reality experience with art and music.
Tussock Jumper.
Wine comes to live with Augmented Reality wine app.
Vodafone.
Optimising e-commerce website to full potential.
Careibu.
The Babysitter planning app.
Optimal Workshop.
Mobile webtool for testing usability.
Night of the Nerds.
App to track movements of event attendees.
BNNVara.
Active gaming app controlled by jumping around.
roderick@haystreet.nlLinkedin